November 12, 2005

Materiality of the Everyday

Like most households I suspect, we’ve had a bottle of Johnson’s ® Baby Powder in our closet forever. Here’s what it says on the back label:

JOHNSON’s Baby Powder is made of millions of tiny slippery plates that glide over each other eliminating friction. Skin is left feeling cool and comfortable.

Those little white granules: actually millions of tiny slippery plates. I like that. That’s neat. Who knew?

Like something out of a Nicholson Baker novel.

Posted by mgk at November 12, 2005 05:31 PM
Comments

Does it really say glive? If not, the typos happen; if so, my proofreader sense is tingling.

Posted by: Matt at November 14, 2005 12:37 PM | Link to Comment

Thanks, good catch!

Posted by: MGK at November 14, 2005 12:57 PM | Link to Comment
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